The Online MBA in Rural Management & Marketing is a two-year postgraduate degree designed for graduates and professionals aiming to work in rural development, agribusiness, NGOs, cooperatives, and rural marketing organizations. The program blends core management education with specialized knowledge of rural economy, agriculture, and grassroots marketing strategies.

The curriculum covers rural management principles, agribusiness management, rural marketing strategies, agricultural finance, microfinance, cooperative management, supply chain in agriculture, rural entrepreneurship, development economics, government policies and schemes, social marketing, CSR, and sustainable rural development.

The online learning mode includes live interactive classes, recorded lectures, digital learning resources, case studies, field-based projects (where applicable), and online assessments, enabling learners to balance education with work and social commitments.